Google Ads (previously AdWords) is Google’s pay-per-click (PPC) advertising system that enables you to bid on certain keywords in order for their clickable ads to appear in Google’s search results. You can set a campaign budget and only pay when people click on your ads. It also includes Google Shopping, Remarketing & Display Ads.
Google Ads is hands-down the single fastest strategy to get your site to the top of Google. That’s because the top positions on each search results page are dominated by Google Ads. Which means that if your campaign targets traffic that’s relevant and ready-to-buy, high-quality leads will be coming in thick and fast.
Unlike some other marketing channels, Google Ads, gives you full data access and detailed conversion analytics data. This means you can continuously optimise your campaigns to bring you more targeted traffic. But we also go further: we help you analyse your website and landing pages to maximise the chances of converting the traffic we bring you into leads and sales. And that means more profit for you.
Check out our Principles page for more info. But in a nutshell, we’re radically honest, seriously ROI-focused and experts at what we do.
Get a free Google Ads with one of our expert strategists to help you uncover the hidden potential in your Google Ads strategy. Some of what you’ll learn:
Take note: We don’t charge for this audit, because many businesses find it so valuable that they ask us to help them implement the advice we share. Call it a bulk-billed Google Ads health check-up!
We’ve developed and honed a 4-step process to get your digital marketing strategy up and running fast.
We kick off with a strategy session to map your customised digital marketing strategy, enabling us to begin the grunt work of implementing your plan.
Pre-launch we will send you a preview of the campaign elements for your review, setting a time to go live with close monitoring and constant communication.
Using world-leading reporting & analytics tools, we ensure that your campaign is regularly monitored based on key metrics, so we can make data-based decisions.
We will constantly review & optimise your campaign to identify opportunities for further growth & areas to reduce unnecessary spending.
When you work with us, you’re in good company
“Great service and even better results. Best agency we have worked with by far.”
“Compared with the same period from last year, I see a 45% increase in return on ad spend. I’m stoked with Raph and the team, actually seeing results improving month on month.”
“I definitely feel there has been an increase in website sales since Digital Autopilot took over, with return on ad spend now sitting between 500%-1000%. I’m so relieved that AdWords is back under control.”
Get a free 30-minute digital strategy session with one of our expert strategists to help you explode your business growth. You’ll get: