ChatGPT Ads Agency Melbourne
ChatGPT Ads Agency for Australian Businesses
ChatGPT Ads put your brand in front of buyers the moment they're comparing options. We make sure they choose you.

Premier Google Partner

No Lock-In Contracts

Results Commitment

5 Star Google Rating
The Conversation That Happens Before They Call You
Someone with a leaking hot water system used to type “plumber melbourne” into Google and start ringing numbers. Now they open ChatGPT and describe the whole thing: the brand, the age of the unit, where the water is pooling. They ask whether it’s worth repairing, and what a replacement should cost.
Fifteen minutes later they understand their own problem better than most people who fill in a contact form, and they’ve worked out roughly what they should pay. By the time they ask who does this near them, the decision is mostly made. ChatGPT reaches over 880 million weekly active users worldwide on OpenAI’s own numbers, and conversations like that one are running right now about whatever it is you sell.
How Ads in ChatGPT Reach Buyers at the Moment of Intent
Your ad sits below the answer, in the thread they’ve spent the last quarter of an hour building, at the moment they’ve settled on what they need and want someone to do it. Targeting runs on “context hints” rather than keywords: you describe the situations your business belongs in, OpenAI matches your ad to live conversations that fit, and you pay when someone clicks through to your landing page.
We’ve watched Google Ads costs climb across our client accounts for five years running. More advertisers join the auction every year, all bidding on the same terms, and the price of a lead climbs with them. ChatGPT’s auction hasn’t been through that cycle yet. The advertisers who join after you will pay more than you did for the same conversation.
Industries We Help With ChatGPT Advertising
ChatGPT Ads work best where buyers research brands on AI platforms before they commit. Intent runs highest in:
Law firms across personal injury, family law, criminal defence and commercial law. We’ve run law firm ads campaigns for dozens of Australian firms since 2014, so we know the advertising rules you work inside. Users bring ChatGPT the questions they’re embarrassed to ask a solicitor at $400 an hour.
Plumbers, electricians, builders and renovators. Homeowners ask AI what a job should cost, what materials to use, and who to call. Show up in that moment and you make the shortlist for work worth thousands.
Shoppers ask ChatGPT to compare brands, features and price before they buy. If you sell products, the same product feeds that power Google Shopping are the groundwork for ChatGPT product feeds as shopping placements roll out.
Software buyers and prospective students shortlist brands and services inside ChatGPT, long before they fill in a form.
How We Run Your ChatGPT Ads
Every campaign goes through the same five steps. Here's what happens once you're on board.
Prompt and context research
We research how your customers ask ChatGPT about your services and the problems you solve, working from real conversational patterns. That shapes your context hints and ad groups, so your budget stays focused on conversations that turn into qualified leads.
Campaign build in Ads Manager
We create your campaigns inside the OpenAI Ads Manager: ad groups, context hints, bids and budgets, structured so we can tell which situations are producing enquiries and which are burning spend.
Ad creative written for the conversation
A chat interface needs a different tone to traditional display or search advertising. We write headlines that feel relevant beside the AI answers users came for, so they click through to your landing page instead of scrolling past. Conversational advertising works when the copy earns its place in the conversation.
Tracking in place before the first click
We install the OpenAI Pixel and connect the Conversions API before anything goes live, which sends completed enquiries and sales back to OpenAI so the system learns which conversations produce customers from day one.
Launch, optimise and report
Once campaigns launch we check performance daily and move bids, hints and creative when the numbers call for it. We track lead quality, engagement and campaign performance, not vanity metrics, because clicks that bounce tell you the context hints need work.
We get ChatGPT Ads.
And we get you, too.
At Digital Autopilot, we’ve been helping fellow Aussies grow their businesses from paid ads since 2014. ChatGPT is the newest channel we run, and we run it with the same philosophy. That means we:
- Come to ChatGPT as a Premier Google Partner. We've spent more than a decade working out what a lead should cost and how to bring it in for less.
- Take the time to get to know you and your business so we can map out the best growth strategy.
- Tell you straight what's working in your campaigns, what isn't, and what we're changing. No smoke and mirrors.
- Never take a cut, commission, or percentage of your ad spend. Yes, really.
- Never lock you into a contract, or out of your own ad account. If you leave, the account and everything in it stay yours.
- Give you a dedicated account manager who usually replies the same day, and always within 2 business days.
Get started with a free ChatGPT Ads strategy session
Completely free. No strings attached.
The proof is in the pudding.
"$4 Back For every $1 Spent!"
"Digital Autopilot automated everything and took over the whole process. The business has grown, the number of patients through the door is larger and more patients are coming back and the type of work we are getting is more in line with what we want. In fact, for every $1 spent, we receive $4 in return!"
Dr Richard Chasen
The Lower Limb Clinic
"Leads grew by 195% !"
"Average project value has risen from $2-300k up to $2.5-3 million, traffic to our website grew by 55%, and our leads generated has grown by 195%.
So what Digital Autopilot's strategies yielded was more leads, more quotes, more sales and our business has grown exponentially."
Brendan Herron
Quipsmart
"...doubled leads & revenue!"
"After implementing conversion strategies, conversion rate increased by 53%, cost per conversion decreased by 31%, overall leads more than doubled and revenue doubled! Very professional & approachable team who have provided my business with the marketing tools to grow my business for the last 3 years."
Fiona Maine
Nourish Spa & Skin Clinic
More warm words from our fantastic clients
“Digital Autopilot really made us stand out from the crowd. Nothing is too big or too small to ask them and it is always done in a timely manner. I highly recommend them to any business that wants to get lots of web enquiries and conversions.”

M Weinstock
Gate Gurus
“The best value I have ever got for my marketing Dollar. You guys have made a huge difference to my business . Delivered beyond my expectations. Thanks so much Raphi and Team”

M Janet
Eye Care for Kids
“I have been with digital autopilot for a number of years now, they have been great assistance and benefit to our business, they go out of their way to assist with our business needs and I would not use anyone else.I would highly recommend using Digital Autopilot for all your marketing needs.”

B Mamudov
National Appliance Repairs
Scroll
Why Digital Autopilot for ChatGPT Ads
A Premier Google Partner running paid media since 2014, now on the newest channel.
Premier Google Partner
We hold Premier Google Partner status, which Google grants on sustained spend management and verified results. Co-founder Raph Sebbag brings 20+ years of SEO and PPC experience, and we’ve delivered up to 8x return on ad spend for clients. Campaign structure, bid strategy and conversion tracking carry straight across to ChatGPT advertising.
Flat-Fee Pricing
You pay one monthly management fee. Most agencies take 10-20% of your ad spend, which gives them a reason to talk you into a bigger budget. We never take a commission, so our advice isn’t biased by our own invoice.
No Lock-In Contracts
We earn your business every month. If you’re unhappy, you leave: no exit fees, no notice period. Rosendorff Lawyers have stayed with us for close to a decade on those terms.
Results Commitment
If we can’t beat your best existing campaign performance, we’ll refund our management fee. We put our money where our mouth is.
Frequently Asked Questions
ChatGPT Ads are sponsored placements below ChatGPT’s responses. Users ask about a service or a problem, and your ad shows beside the AI generated responses while they’re still choosing who to call. Labelled ads sit separate from ChatGPT’s answers, so the advertising environment stays low-distraction and trusted.
Targeting runs on “context hints” instead of keywords. You describe the topics, scenarios and audience characteristics that fit your business, and OpenAI matches your ads to live conversations covering them. It reads what users are asking about right now, so no cookie or retargeting list sits behind the placement. You pay per click, and each ad carries a headline, a short description and a link to your landing page. We research how your customers use ChatGPT, then build the hints around real conversational patterns. A tight conversational ad strategy is the difference between qualified leads and wasted clicks.
Start with the fee. An agency on a percentage of your ad spend has a reason to talk your budget up, and a flat fee removes it. Check whether they lock you into a contract or earn the work each month. Ask for measurable results on other paid channels, because nobody has a long ChatGPT track record yet, and a team that can’t show returns on Google won’t find them here. Then check coverage: an agency running ChatGPT alongside the rest of your marketing can share data between channels instead of competing for credit. We charge a flat fee, use no lock-in contracts, and run the channels together.
OpenAI's minimum is AUD 25 a day, averaged over seven days, so about $750 a month running continuously. Clicks run $3 to $5 in most industries, higher in software and finance.
Management starts between $300 and $500 a month depending on your industry, and we quote above that on the scope of the work. We never take a percentage of your ad spend.
Yes. OpenAI opened ChatGPT advertising to Australian advertisers around April 2026 and launched the self-serve Ads Manager in May 2026. Ads show to users on the Free and Go tiers. You can create campaigns without a US entity or an invitation. We test new features in your campaigns as OpenAI releases them to Australia.
Most are. Trades and home services, retail, travel and software all sit inside the categories OpenAI opened first. Others need approval before they run, and the list keeps moving while the channel is young, so we check what’s actually serving in your category before we quote.
One limit applies whatever your industry. OpenAI won’t place ads in conversations it treats as sensitive or personal, so if that’s where your customers start, this channel won’t reach them.
They’re separate. Paid placements don’t lift your organic authority inside ChatGPT’s answers or Google’s AI Overviews, and OpenAI labels ads as advertising for that reason. Growing organic visibility across AI platforms is generative engine optimisation, and it runs on content, citations and brand mentions. We handle both, so your paid and organic AI SEO pull in the same direction.
Yes, while competition is low. A small business with a clear service and a defined service area gets in front of people who already know what they need. OpenAI’s floor is AUD 25 a day, set as a seven-day average, so the entry cost is low enough to test the channel properly before you scale.
Anyone can open the Ads Manager. Getting a return takes the same skills as any online advertising channel: writing context hints that land, structuring ad groups, tracking conversions and optimising on the numbers. We use AI in the work too, generating and testing ad copy variations at a volume nobody can write by hand. An ads agency running this daily for its marketing clients brings that experience across on day one, and you skip the trial-and-error most brands work through alone.
Get started with a free ChatGPT Ads strategy session
We'll review your current marketing, tell you straight where ChatGPT Ads fit your business, and map out your first campaign. Done by a real Aussie, not a bot.
Completely free. No strings attached.